How To Verify Your Domain With Facebook If You Have A Squarespace Site In 8 Steps

How To Verify Your Domain With Facebook If You Have A Squarespace Site In 8 Steps
We have had a few companies ask for advice off the back of our Shopify post on the “Facebook Domain Verification” process if you have a Squarespace website so we though we could answer this with a simple blog post, but if your struggling please feel free to reach out to us. So What is Facebook Domain Verification? Domain Verification provides...

How To Verify Your Domain With Facebook If you Have A Shopify Site

How To Verify Your Domain With Facebook If you Have A Shopify Site
We have had a few brands reach out to us asking for advice on the Facebook Domain Verification process if you have a Shopify eCommerce store so we though we could answer this with a simple blog post, but if your struggling please feel free to reach out to us. So What is Facebook Domain Verification? Domain Verification provides a way...

Instagram adds NEW ‘professional dashboard’ for businesses and content creators

Instagram adds professional dashboard for businesses and creators
The NEW "professional dashboard is available to anyone with a business or creator account. Instagram is working on a new feature for business owners and influencers. The app is adding a new “professional dashboard” feature that brings all the app’s business tools into a dedicated space in the app.  The new dashboard is meant for anyone who uses Instagram professionally and...

NEW Facebook Page Experience

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Introducing the New Pages Experience Today, Facebook are rolling out the redesigned "Facebook Pages experience" that makes it simpler for public figures and creators to build community and achieve their business objectives.  What’s New: Redesigned layout that’s simpler and more intuitiveDedicated News Feed to discover and join conversations, follow trends, interact with peers and engage with fansEasy navigation between personal profile and PagesUpdated task-based admin controls giving...

Why You Should be Verifying your Domain on Facebook

Verifying your Domain on Facebook
Why It’s Important To Verify Your Company URL In Facebook Business Manager Domain Verification and Facebook Pixel Events Domain verification is part of the changes Facebook implements in respect of Apple iOS 14 privacy changes. Facebook will ask Apple permission to track 8 conversion events per domain. Domain verification establishes which Business Manager account has the authority to configure and prioritizse the...

How To Use Facebook Pixel to Reach Devices on iOS 14

Facebook Pixel to Reach Devices on iOS 14
Apple has announced changes with iOS 14 that impact how we receive and process conversion events from tools like the Facebook pixel. Once these changes take effect, we will request permission through Apple's AppTrackingTransparency framework to track conversion events occurring on iOS 14 devices. We’re providing guidance on how to prepare for the changes which are expected to be...

Introducing the new Google Analytics

Introducing the new Google Analytics
Millions of businesses, large and small, rely on Google Analytics to understand customer preferences and create better experiences for them. With more commerce moving online and businesses under increased pressure to make every marketing dollar count, insights from digital analytics tools are even more critical. But with major shifts in consumer behavior and privacy-driven changes to longtime industry standards, current...

Facebook’s Removing its 28-Day Attribution Model

Facebook's Removing its 28-Day Attribution Model
What does Facebooks move to scrap the 28day attribution model mean to you and your business if you run Facebook Ads. Facebook has announced that it's removing its 28-day attribution window option for Facebook ads, which will mean that advertisers will no longer be able to track direct actions based on their campaigns over a longer period. Facebook's attribution models enable...

What Is Facebook Accounts Center?

What is Facebook Account Centre
Let's Explore What "Facebook Accounts Centre" Is.... Despite being under antitrust investigations in U.S. and E.U., Facebook today is rolling out a new feature that highlights the extent to which its suite of apps now interoperate. The company this morning introduced a consumer-facing tool called “Accounts Center,” which is found in the Settings section of Facebook, Instagram and Messenger. The...

5 Reasons Why Retailers Should Digitise Print Marketing

5 reasons why grocers should digitise print marketing
How do you measure a piece of paper? It is a question pondered by marketing teams for many years, particularly grocers traditionally associated with deploying printed leaflets and seasonal catalogues to drive both in-store footfall and sales. Today, that simple question may be one few can afford to ignore much longer. Research reveals that shoppers are now less likely than ever...