NEW Facebook Page Experience

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Introducing the New Pages Experience Today, Facebook are rolling out the redesigned "Facebook Pages experience" that makes it simpler for public figures and creators to build community and achieve their business objectives.  What’s New: Redesigned layout that’s simpler and more intuitiveDedicated News Feed to discover and join conversations, follow trends, interact with peers and engage with fansEasy navigation between personal profile and PagesUpdated task-based admin controls giving...

Creating Promos For Your VIMEO OTT Product

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How To Set Up & Create A Promotions For Your Vimeo OTT Subscription Product What are subscription promos? Promos allow you to offer a time-limited discount to help attract new customers or keep existing subscribers. You can also use promos to give monthly subscribers up to 100% off, allowing you to offer temporary free access to your content such as a...

Why You Should be Verifying your Domain on Facebook

Verifying your Domain on Facebook
Why It’s Important To Verify Your Company URL In Facebook Business Manager Domain Verification and Facebook Pixel Events Domain verification is part of the changes Facebook implements in respect of Apple iOS 14 privacy changes. Facebook will ask Apple permission to track 8 conversion events per domain. Domain verification establishes which Business Manager account has the authority to configure and prioritizse the...

How To Use Facebook Pixel to Reach Devices on iOS 14

Facebook Pixel to Reach Devices on iOS 14
Apple has announced changes with iOS 14 that impact how we receive and process conversion events from tools like the Facebook pixel. Once these changes take effect, we will request permission through Apple's AppTrackingTransparency framework to track conversion events occurring on iOS 14 devices. We’re providing guidance on how to prepare for the changes which are expected to be...

Leverage Your Google My Business In Just 7 Days For FREE

Leverage My Google My Business
Take Your Google My Business from "Basic To Brilliant"! We understand the importance or "Local SEO" and with the pandemic how more than ever having a GREAT local awareness on GOOGLE is for local sales and lead generation. So we created a completely FREE 7 day guide to allow you to move your Google My Business listing from "Basic" to "Brilliant" all...

UPDATE: Instagram Adds Keyword Search in Addition to Profiles and Tags

Instagram Adds Keyword Search in Addition to Profiles and Tags
Let's explore the latest update from Instagram - "Keyword Search" Instagram has announced an update to its search functionality which will give users the capacity to search for specific keywords, as opposed to being limited to profiles, hashtags and locations. Up till now, when you've gone searching for something on Instagram, your results have been limited to names, user names, locations...

Google signs up Anthony Joshua for Dear Local Campaign

Google My Business Reviews - Dear Local
Google's New "Dear Local" campaign to encourage support of local businesses with a Googles My Business Review. Google has teamed up with heavyweight boxer Anthony Joshua and Bafta-winning actor Sheridan Smith for the Google "Dear Local" campaign encouraging the British public to support their local high street in the wake of a turbulent year for small businesses by highlighting the importance...

6 Lockdown Consumer Trends Here To Stay

6 Lockdown Consumer Trends
We Explore 6 Lockdown Consumer Trends That Will Be Here For The Long Term! Six months on from the start of Coronavirus lockdown in the U.K., and as restrictions fluctuate, important clues have emerged as to which consumer trends may sustain in the long term and from this Google has identified "6 Lockdown Consumer Trends". As we embark on the journey...

Introducing the new Google Analytics

Introducing the new Google Analytics
Millions of businesses, large and small, rely on Google Analytics to understand customer preferences and create better experiences for them. With more commerce moving online and businesses under increased pressure to make every marketing dollar count, insights from digital analytics tools are even more critical. But with major shifts in consumer behavior and privacy-driven changes to longtime industry standards, current...

Facebook’s Removing its 28-Day Attribution Model

Facebook's Removing its 28-Day Attribution Model
What does Facebooks move to scrap the 28day attribution model mean to you and your business if you run Facebook Ads. Facebook has announced that it's removing its 28-day attribution window option for Facebook ads, which will mean that advertisers will no longer be able to track direct actions based on their campaigns over a longer period. Facebook's attribution models enable...