Google Ads Financial Products & Services Policy Update June 2021

Google will be updating the Google Ads Financial Products and Services policy in August, 2021, to introduce new verification requirements for Financial Services advertisers targeting the UK. They will publish a policy update on August 30, 2021, and enforcement will take effect seven days later. Advertisers that have not successfully completed the updated verification process by the time enforcement begins...

Everything you need to know about Google Core Vitals Update

A complete Guide To Google Core Vitals Update
June 2021 was a very important revamp time for Google Search Engine Pages. Google announced these changes – the Core Vital Updates – through their blogs and tweets, while Analytics and Search Consoles reflected where they are going. Let us delve deep into what Google is trying to achieve with the June 2 Core Vitals Update, its features, and implications....

How the Apple iOS 15 update will change Email Marketing forever

How The Apple iOS 15 Update Will Change Email Marketing Forever
Apple iOS 15 & Email Marketing - All You Need to Know & Do to Keep Rolling The fine morning of the 7th of June, 2021 pinged in quite a few notifications into the tech world. “Apple advances its privacy leadership with iOS 15, iPadOS 15, macOS Monterey, and watchOS 8” was one among the news with privacy features and...

How to set up Facebook Conversions API (CAPI) in Shopify & WordPress

HOW TO INSTALL FACEBOOK CAPI
If you’re a business advertising on Facebook and Instagram, you will understand sheer importance of tracking proper data from your paid social activities. Accurate tracking allows you and your team to understand the performance of your ad campaigns, how best to optimise, and how to scale your business further based on accurate data and insights. However, Apple iOS 14.0 update and...