Are you looking for a Cambridge SEO (Search Engine Optimisation) Agency?

Want to make your business rank higher? Introducing One9Seven6 an SEO Agency based In Cambridge Since you’ve searched for free, and the best SEO services Cambridge area has to find us, we can make your future clients find your business as well for sure. That is exactly the aim of local SEO - to drive more local search traffic to...

How to set up Facebook Conversions API (CAPI) in Shopify & WordPress

HOW TO INSTALL FACEBOOK CAPI
If you’re a business advertising on Facebook and Instagram, you will understand sheer importance of tracking proper data from your paid social activities. Accurate tracking allows you and your team to understand the performance of your ad campaigns, how best to optimise, and how to scale your business further based on accurate data and insights. However, Apple iOS 14.0 update and...

Why you should be verifying your domain on Facebook

Verifying your Domain on Facebook
Why It’s Important To Verify Your Company URL In Facebook Business Manager Domain Verification and Facebook Pixel Events Domain verification is part of the changes Facebook implements in respect of Apple iOS 14 privacy changes. Facebook will ask Apple permission to track 8 conversion events per domain. Domain verification establishes which Business Manager account has the authority to configure and prioritizse the...

How to use Facebook Pixel to reach devices on iOS 14

Facebook Pixel to Reach Devices on iOS 14
Apple has announced changes with iOS 14 that impact how we receive and process conversion events from tools like the Facebook pixel. Once these changes take effect, we will request permission through Apple’s AppTrackingTransparency framework to track conversion events occurring on iOS 14 devices. We’re providing guidance on how to prepare for the changes which are expected to be...

6 lockdown consumer trends here to stay

6 Lockdown Consumer Trends
We Explore 6 Lockdown Consumer Trends That Will Be Here For The Long Term! Six months on from the start of Coronavirus lockdown in the U.K., and as restrictions fluctuate, important clues have emerged as to which consumer trends may sustain in the long term and from this Google has identified “6 Lockdown Consumer Trends”. As we embark on the journey...

Facebook’s removing its 28-day attribution model

Facebook's Removing its 28-Day Attribution Model
What does Facebooks move to scrap the 28-day attribution model mean to you and your business if you run Facebook Ads Facebook has announced that it’s removing its 28-day attribution window option for Facebook ads, which will mean that advertisers will no longer be able to track direct actions based on their campaigns over a longer period. Facebook’s attribution models enable...